COMBINED EXPERIENCE
COMBINED EXPERIENCE
Jewelry collection for the company "Sea of Jewelry".
"I am satisfied with everything, thanks for all the help"
Ronen approached me when he opened his jewelry company that offers jewelry for Christian American customers. He wanted to design a unisex collection with distinct Christian symbols in an unusual design. The collection is currently sold on Amazon.
The Shining Lights of Amaterasu 天照大神
An homage to the Japanese sun goddess, Amaterasu, merging contemporary artistry, sustainable technology and immersive design.
Amaterasu is a revered figure in Japanese mythology, renowned as the goddess of the sun and a central deity in the Shinto religion. As a prominent member of the pantheon, Amaterasu is believed to bring light and life to the world. Her name is derived from the Japanese words "ama" (meaning "heaven" or "sky") and "Terasu" (meaning "to shine"), aptly reflecting her role as the radiant source of sunlight.
This installation, conceptualized in both environmental and interior contexts, was exhibited at the Salone Satellite during Milan Design Week 2022, captivating spectators with its interplay of light and sculpture.
Amaterasu is a multi-sensory experience designed to evoke the sun goddess' luminous journey throughout the day and night. As sunlight bathes the installation, the meticulously-crafted metal sculpture gleams like mirrors, creating an enchanting dance of reflections. The shiny surfaces capture the ever-changing position of the sun, echoing Amaterasu's journey across the sky.
As the sun sets, the installation undergoes a magical transformation. Solar-powered LEDs are concealed within the heart of the metal sculpture, emitting a soft, ethereal glow that emanates from within. The installation is radiant at night, representing Amaterasu's enduring presence even in the darkness, while using the solar stored in panels during the day.
Each metal bend is a meticulous work of art, sculpted with a minimalistic touch of traditional craft connected to Japanese culture (in which the preservation of tradition is greatly important) and to Amaterasu's celestial essence. The interplay of the shiny material and lights creates a harmonious balance between modern aesthetics and timeless symbolism.
Viewers are invited to move through and around the installation, becoming an integral part of the dynamic interplay between light and sculpture. As they journey through the installation, they experience a sensory transformation, transitioning from the radiant energy of the sun's reflection to the comforting illumination of the Amaterasu sculpture's inner light.